How to find and join Group Boards on Pinterest
If you’re a beginner or you just haven’t bothered with Group Boards in the past and you’re thinking about how to find and join Group Boards on Pinterest, then this is the blog for you.
Whether you Pin for personal or business reasons Group Boards are a great way to connect and get more exposure for your own Pins. People create Pinterest Boards and invite people to Pin to them. So there can be multiple users contributing to one Board.
You have hundreds and thousands of the kind of Pins you’re looking for at your fingertips. The whole Board can be Pinned to by hundreds or thousands of people. And they’re Pinning what you are looking for or interested in on that one Board.
Collaborative party planning
They’re a great way to pull together ideas with others, especially friends and family for parties or planning vacations.
I’ll be honest with you; I haven’t joined any Group Boards yet and have always refused Group Board invitations. My reasoning behind this is because I only have enough time to Pin to my own Boards, let alone other Group Boards at the moment.
This is because of how and what I Pin now. No other reason. However, now I need to add Group Boards to my strategy.
What are the benefits of Group Boards on Pinterest?
One of the questions you may be asking yourself is ‘Why do people bother to join Group Boards on Pinterest?’
There is quite a lot of value in doing so:
- Bloggers, small businesses and marketing people can get more exposure of whatever they’re Pinning. Pins are exposed to much larger audiences. Pins that are Pinned on Boards with 350 followers won’t get the same exposure as one with thousands of followers.
- To get thousands following your personal Boards will take some time. So joining a Group Board will be a time saver. Especially if you’re new to Pinterest and want clicks to your blog or website.
- It’s a great way to connect with other Pinners as well as potential customers. Over time as you Pin content on the Board, it will help you grow your followers as other people who follow that page will see your Pins. If you contribute regularly followers will get to know you and will be sure to check out your Profile and Boards.
- You’ll also experience the benefit of discovering new information. There'll be plenty of guidance and you'll have at your fingertips a lot of resources to support you.
When you’ve joined a Group Board, it is important that you Pin to it on a regular basis, participate and be consistent. If you don’t, then you won’t gain traction. It’s all about visibility.
Strategically, when my posts are optimised I will be joining Group Boards such as Pinterest and Social Media Group Boards for example. I will want to get as much exposure of my articles as I can and the way to do this is to Pin them to Group Boards.
How to find Group Boards you would like to join
There are several ways to find Group Boards to join from using the Pinterest search bar, using favourite Pinners you follow to using resources like PinGroupie.
Pinterest search bar
I would recommend searching for Group Boards via the Pinterest search bar first. Use keywords that refer to what you are looking for in the search bar. This will give you an idea of what kind of Boards there are and the types of Pinners.
You may have to try several combinations with different keywords to flush out decent Group Boards you would want to join.
When you hit search a list of categories will appear that you can choose from. Then there’s a list giving People and Boards to look at.
When I searched for Pinterest six suggestions appeared, five Pinners and five Boards, some of which were Group Boards.
Nellaino - Pinterest for Business Guru
I follow one of the Pinners that came up already. Her Boards are great so I went into her Profile first. Nellaino – Pinterest for Business Guru, Pinterest Marketing Expert, Pinterest tips + help. Nellaino has 647K followers and has Pinned 133K Pins. Love her Boards.
I scrolled through the Boards to see if there was any potential and came across a few that she had set up or had joined herself. You can tell they’re Group Boards by the grey vector head and shoulder image of two people underneath the title of the Board. Beside the number of Pins. Or if you’re on a laptop it’s on the right underneath the Board
You can tell who the owner of the Boards is by clicking on the Profile image to the farthest left of the images. This at the top of the Board on the right-hand side.
I chose Pinterest, social media, blogging and content marketing tips (Group Board), which had 67 Pins with 295.3K, yes, 295.3K followers. And it’s current as since I took the screenshot another 28 Pins have appeared on the Board and another 1K followers.
This is perfect for me. I’m only going to test out one Group Board at a time, so I’ve emailed the administrator asking to be added to the Board as a contributor.
Selecting a favourite Pinner
If you’ve been Pinning for a while, you will have come across Pinners that you like so you could see what Group Boards they contribute to. It’s great to see what Group Boards influencers, peers and friends contribute to. If you like the look of the Board, you can try to join it too.
I searched one influential blogger, who I follow and hold in high regard, Rebekah Radice. When I scrolled through her Boards I found a Group Board called Pinterest Marketing (Group) Pinning Power Profits. The administrator is Michelle Sanchez. I’m not sure what has gone wrong, however the Pins being Pinned to this Board are nothing to do with Pinterest and it appears that the Board isn’t being controlled as it should be. I won’t be contacting the owner about this Board.
You should always check out the Board to make sure it’s right for you. Check that the owner is controlling the number of Pins and content being added to the Board. You can come across SPAM, and they can be too self-promotional. The Board must add value and be appealing to encourage followers.
Using a resource such as PinGroupie
I only came across PinGroupie this week, it popped up when I was researching how to find and join Group Boards. An interesting search directory.
You can search using keywords and select the order by the number of followers, Re-pins, contributors etc.
It’s a great search tool and you have a few filters to choose from. My search came up with 29 Boards, the top one having 59547 followers. So, I will explore this Board in more detail to see how I can join to contribute in due course.
My one concern is that it’s been 5 months since PinGroupie’s last crawl so I’m not so sure about the real-time information it provides. Pinterest is so dynamic; this feels quite out of date for me. Anyhow, at least it came up with 29 Boards and again I would recommend trying a few alternative keywords. It’s all about trial and error as it’s not perfect.
There’s a link to the Boards that come up and you can find out more by hovering over the Description. By doing this you can see if there’s instructions on how to contact the owner without having to visit each Board. However, I would still want to visit the boards before approaching the owner.
How to join Group Boards
There are a few options and it all depends on what instructions the Administrator puts on the description of the Board. They may ask you to private message, email or add a comment on a Pin. Others will ask you to join their Facebook group. You may find that the Board has been closed to new contributors.
First of all you should follow the Owner. You can always ‘Unfollow’ Boards after you have been added as a contributor. Pinners consider it to be courteous to follow the Board you want to Pin to at a bare minimum, however following the Owner is a good move.
Build relationships. Get to know the owner of the Board. Pin a few Pins and comment. It may even be worthwhile, if the owner has a blog or website, to reach out and comment on posts or just introduce yourself as a fellow Pinner through their contact page.
The instructions on the Board I found above was to either personal message or send an email, which I’ve done. I also included a link to my Pinterest Profile so that the owner can check me out to see if I would be suitable.
What I didn’t do, is to explain why I wanted to join the Board, however, once the owner has looked at my Profile it will be evident. Make sure you do this.
Always use the email account that is attached to your Pinterest profile as the owner will use that email address to send you an invite through Pinterest. If it’s not connected, the invite will show up in your email, however it won’t work because it won’t be connected to your Pinterest account.
You’ll be able to see the invite in the top right hand corner of your Pinterest page, in the inbox too.
If there aren’t any instructions about how to ask for an invitation to join, look at the owner’s Profile page and find their web address and track them down that way. However, you can always send them a message via Pinterest, but people don’t always pick these up on a regular basis. It depends if they have automated their account or manage it themselves.
You can also leave a comment on one of the Board Owner’s most recent Pins asking if you can join if all else fails.
If you want to join the Board, you’ll find a way!
When you’re accepted, you’ll get an invite via email through Pinterest. When you have accepted that invite, you can Pin away.
Follow the Board’s rules and Pin responsibly. It’s as easy for the Owner to delete from the Board as it is to add.
- Quite often the owner will ask you to only Pin 1 or 2 Pins a day, some up to 10.
- Only Pin images that relate to that Board, there’s nothing no more frustrating than finding recipes on a social media Board.
- Don’t duplicate. Don’t Re-Pin the same Pin repeatedly. Pin a variety of pins as people will be visiting the Board for new ideas and Re-Pin opportunities. Again, there’s nothing more frustrating than going to ‘Save’ Pins that you have saved before. And if you’re like me, it annoys me immensely when Pins are Re-Pinned repeatedly.
Hopefully you will have found this post of value. If you have any questions or want any further advice please comment below or send a private message using ‘Ask Heather’.